Anti-Theft

Protecting your equipment and crew doesn't start and stop on set, it's a full time objective that deserves the utmost attention. Safely and securely storing your equipment, transportation to and from set, and diligence on location, safety and security are a top priority. There are a few main areas to focus on when it comes to protecting your equipment and personal property from theft.

First, how secure is your equipment at your home/office/studio? Do you have a gear cage, are the cases locked, how inconspicuous is your setup? Cages are not cheap, for sure, but there are some steps you can take to protect your items if that setup won't work for you. Padlocks and zip ties on gear won't necessarily stop the item from being taken, but it may deter a potential thief from knowing what you have. From our experience (unfortunately), not every thief knows the value of that Sennheiser MKH416 shotgun microphone, or that that Sigma Cinema lens is more expensive than the Sony a7S. Instead, they'll go for headphones, laptops, things they recognize. This can be a good thing if they make off with something relatively inexpensive and easy to replace, but being robbed is always a horrible experience. Being inconspicuous has real value, what can you do to make it as difficult as possible to see/recognize your equipment?  What can you do to conceal your items going in and our of their storage place? Work harder than the thief would. Think like a thief. Have people you trust look at your setup and make sure you're not missing something.

Gear in your car. Here's a difficult one. You've got to get it to location somehow, and sometimes you need to leave your equipment in your vehicle while you grab food, get gas, etc. One thing you should never, ever do, is leave gear in your car overnight. At very least, take cameras, lenses, microphones, computers, all the really good stuff that thieves will recognize, and bring them with you. A couple extra cases lugged into your hotel or even into Chipotle is worth not getting broken into and robbed. Thieves work quick! You may think you're just having a 20 minute meal, but it only takes a couple minutes for someone to walk by your vehicle, notice that laptop bag on your passenger seat, and smash and grab.

Lastly for now, gear on set. Just because you've made it on set, does't mean you're safe. Do you know everyone on set? Are there additional staff, people around who may have an opportunity to grab something? It's one thing for someone to walk by your vehicle and know what they're looking it, it's a whole different story once all your amazing equipment is out in the open. If you're in a room at the L.V. Convention Center, the Sands Expo, or a suite at Mandalay Bay, make sure that you know your gear is watched over before you run off to grab a coffee or leave for the evening.

In conclusion. You don't want to live paranoid, but you also don't want to have your expensive and wonderful equipment stolen. Be diligent, invest in insurance, and be smart. A lot of this is simply premeditated steps you can do to ensure that you're operating using good habits. Best of luck, and see you on set!


Most Popular Cameras from Summer 2019

The Sony FS7 Mark II enjoyed quite a bit of work during the flurry of spring conventions. The FS7 after all, is very popular for run-and-gun, ENG style shoots that usually accompany trade shows. As late spring turned into summer, and the trade shows took their normal breaks, so too did the FS7s. This summer saw the resurgence of popularity amongst the always impressive Canon C300 Mark II. Both commercials and high-end corporate projects dominated the summer months, and the C300 Mark II is perfect for such scenarios. The excellent range of picture profiles, 4K capability, and advanced image processing make this a go-to camera; especially with our cinema lenses. The FS7 did enjoy a hand full of "reality TV" days, as it's again, great for run-and-gun style shooting. Finally, the end of summer saw our Arri Alexa Mini go out for both a short film in Utah, and a few of Las Vegas' exciting music festivals. The truly cinematic capabilities of the Alexa Mini made it a no-brainer for the short film, as well as the very high-end demands of IHeartMusic and Life Is Beautiful. We are definitely looking forward to seeing what autumn brings!


New Cameras Coming to NAB 2012

We are very excited to see what new cameras are going to show up here in Vegas at NAB 2012.
ARRI will showcase its Alexa range of 2K cameras, the Alexa, Alexa Plus, Alexa M, and Alexa Studio, which boasts 14 stops of dynamic range, a base sensitivity of EI 800 and cinematic image quality. Their ergonomics, menu systems and functionality are based on film cameras to provide ease of use for experienced film professionals.

Canon USA will introduce its Cinema EOS Cameras, the Canon EOS C300 and C300PL, designed for digital cinematographers. Available in either EF- or PL-mount configurations, features include a Super 35mm Canon CMOS sensor, Canon DIGIC DV III image processor and 50 Mbps 4:2:2 codec.

Panasonic will showcase the HDC-Z10000, a twin-lenses handheld 2D and 3D camcorder, which is AVCHD 3D/Progressive standard compatible. Also on hand is the AG-3DP1, a 3D integrated twin-lens P2 HD shoulder-mount camcorder providing full 1920x1080 resolution AVC-Intra recording. Another camera debuting is the AG-HPX250, Panasonic's first P2 HD handheld camcorder with 10-bit, 4:2:2 independent-frame, full 1920x1080 resolution AVC-Intra recording.

P+S Technik will show the PS-Cam X35 camera, a combination sync sound workhorse and motion effects camera providing frame rates up to 450, using a 35mm-sized CMOS imager and a global shutter. The film-style digital cinematography camera can be utilized for normal video imaging, as well as slow motion, fast motion, ramped motion and time lapse motion.

Sony Electronics will roll out its F65 CineAlta digital motion picture camera, featuring Sony's 8K image sensor with approximately 20 total megapixels. It provides 16-bit linear RAW file output capability, creating a gateway to an end-to-end 4K file-based mastering workflow. Sony will also showcase its full line of Super 35 mm professional camcorders, including the PMW-F3 and the NEX-FS100U, as well as the HXR-NX70U rain- and dust-proof professional HD camcorder. Two 3D professional camcorders—the PMW-TD300 shoulder-mount model and HXR-NX3D1U NXCAM compact camcorder will also be shown.

It's really up in the air now on which one we will add to the shop here.